Project Overview
User analysis is the process by which we track how users engage and interact with our digital product (software or mobile application) in an attempt to derive business insights for marketing, product & development teams. These insights are then used by teams across the business to launch a new marketing campaign, decide on features to build for an app, track the success of the app by measuring user engagement and improve the experience altogether while helping the business grow.
This project can be valuable for businesses looking to understand their target audience and make informed decisions based on data.
Tools Used
SQL
Python
VS Code
PostgresSQL
MySQL
GIT